We were set a task today to come up with a target audience for our group project. We thought of a female and her name is Beca. We thought that females would be a suitable target audience as the song used in our video sounds feminine and it sounds like the type of song that young females would listen to.
Name: Becca
Age: 20-21
Gender: Female
Ethnicity: Mixed Race (Mixed with British and Spanish)
What she does for a living: Student at University (Studies Performing Arts and Fashion)
Where she buys her groceries from: Any supermarket e.g. Tesco
What she does in her spare time: Goes out with friends, Coursework
What newspaper she reads: The Sun, Metro
What magazines she reads: Any magazines for females
What type of transport she uses often: Bus, Train
What type of gadget she uses: iPhone, laptop, iPod
A brand she's attracted by: Hollister
Where she often buys her clothes from: Topshop
Favourite drink: Starbucks
Favourite place to go on a holiday: Spain, Ibiza
Why she likes this genre: Fun, Energetic, Feminine
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